想写一篇关于sasa的paper,各位jj帮帮忙~是econs的paper.嗯，想写一下它的cost structure, consumer choices什么的。
jj们能不能讲讲对sasa的感受啊？觉得它的product,service怎么样？为什么它能够make profit?（看了它的financial report, 真没想到挣了我们那么多票票~）
如果学过econs/marketing的jj能用专业terms来讲就更感激不尽啦！谢谢姐姐~
很久以前想过这个问题，零零散散几点
1.合适的销售方式，开柜式销售，虽然有一些sales，但是店面，人手上都比百货公司省了很多。
2.选择合适的销售产品，一般都是世界知名的中档护肤护发化妆用品。知名品牌所以不用另外做广告，中档品牌 I guess due to firstly small profit margin of those higher grade brnad, like la mer, sisley etc, secondly the purchasing power of major popularity.
3.合适的销售策略，non-stop promotion,reward card to lock in customers,店内的强光和随处的镜子放大脸上的瑕疵（就像衣服店里的镜子一定会把人照瘦） etc etc
4.company culture as power to shoppers, respect for the brands and aesthetic appeal. We buy the culture, the identification value and lifestyle as well when shopping in Sasa.
5.最关键最重要的一点，女人的钱就是好赚...
2.选择合适的销售产品，一般都是世界知名的中档护肤护发化妆用品。知名品牌所以不用另外做广告，中档品牌 I guess due to firstly small profit margin of those higher grade brnad, like la mer, sisley etc, secondly the purchasing power of major popularity.
3.合适的销售策略，non-stop promotion,reward card to lock in customers,店内的强光和随处的镜子放大脸上的瑕疵（就像衣服店里的镜子一定会把人照瘦） etc etc
4.company culture as power to shoppers, respect for the brands and aesthetic appeal. We buy the culture, the identification value and lifestyle as well when shopping in Sasa.
5.最关键最重要的一点，女人的钱就是好赚...
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